Dealer SEO Tips - What is SEO And How You Can Improve Your Rankings

What is SEO? SEO is an acronym for Search Engine Optimization and is the process of improving your position in search engines like Google, Yahoo and Bing. I have a website but why can't I see it when I search for it in search engines?

We hear this quite a bit from customers and the reason for this is because the search engines don't know what your website is. Meaning, it isn't optimized for how customers are searching for it. For example, if you have a RV Dealership in Dallas,Texas but your website isn't optimized with keywords telling search engines that you are really a Dallas RV Dealer, your website will never be found. SEO Tips:

• In the RV Dealer and Boat Dealer industry, your website must have your City, State and industry printed on every page.
  • Example - If you are a boat dealer in Miami, you should have text on your home page saying "Miami boat dealer", "Miami Florida Boat Dealer" etc.
• Every listing on your website must have the location (city & state)
  • Example - If you are selling a motorhome in Phoenix, Arizona, somewhere on your page you should have the text that says "Motorhome for sale Phoenix, Arizona".
• Go through every page of your website and update the meta title to correspond to what the page is about.
  • Example: Your home page should be something like this: "San Deigo RV Dealer, California RV Dealers" or "Florida Boat Dealer, Tampa Bay Boat Dealers".
  • Example: If you are trying to sell a boat or RV, the meta title of that page could be like this: "2008 Catalonia Travel Trailer For Sale, Madison Wisconsin Travel Trailer" so that it has the product name, type and location! This is the key to driving ton's of traffic to your website!!!